Profit Analytics for Shopify and D2C Brands.

See which products, channels and campaigns actually drive contribution margin — with DB1, DB2 and DB3 logic instead of revenue and ROAS guesswork.

Profit Analytics Sprint Unit Economics Method
Shopify Amazon Meta Ads Google Ads COGS

Sound familiar?

Common e-commerce challenges we solve every day.

🛒

Store bugs costing you sales

Checkout errors, broken pages, slow load times — every bug is a lost customer.

✍️

Content is a time sink

Hundreds of products need copy, SEO descriptions and images — nearly impossible to do manually.

🧾

Manual accounting

Manually transferring orders into DATEV or BMD? That costs hours every week.

📊

No margin visibility

Revenue is not profit. Without clear data on margins, shipping and returns, you're flying blind.

Three levers for your online store

Fix Shopify issues, scale content, automate accounting.

🔧

Tech & Performance

Shopify Troubleshooting & Optimization

  • ✓Bug fixing & error analysis
  • ✓Theme customizations & custom code
  • ✓Page speed optimization
  • ✓App integration & workflow setup
  • ✓Checkout & conversion optimization
✨

Content & SEO

AI Content Factory

  • ✓AI product copy in your brand voice
  • ✓SEO meta titles & descriptions
  • ✓Bulk content for hundreds of products
  • ✓AI image generation & editing
  • ✓Multilingual store translations
🔗

Automation

Accounting Bridge

  • ✓Shopify ↔ DATEV integration
  • ✓Shopify ↔ BMD interface
  • ✓Automated invoice export
  • ✓Returns & credit note handling
  • ✓Margin dashboard & reporting

Investment

Profit Analytics Entry

Start lean with a proven analytics platform. Setup, your own warehouse, AI and automation can follow once the business case is clear.

Platform

Analytics Platform

The low-friction entry into a professional e-commerce analytics foundation with shop, ads and cost logic.

from approx. €300

per month for the platform, setup separate

  • Shopify, ads and marketplace data
  • Standard dashboards and data models
  • COGS and cost logic possible
  • Ideal for validating the use case
Core offer
Profit Analytics

Setup & Profit Model

We set up the platform, model costs and turn the data into profit views your team can make decisions with.

on request

one-time, depending on data sources and scope

  • Connect and structure data sources
  • COGS, shipping, payment, returns, ads
  • DB1/DB2/DB3 by SKU, channel, campaign
  • Dashboard and decision views
  • 1-2 profit review calls
  • Roadmap for AI, alerts and automation
Expansion

Retainer & Custom Stack

Once the value is proven, we help you build further: your own warehouse, automation, AI workflows and operational profit routines.

on request

monthly or project-based

  • Monthly profit review
  • Own data warehouse or BI layer
  • Alerts, forecasts and automation
  • Shopify, ERP and process fixes
  • AI workflows on a clean data base

Shopify fixes, AI content, DATEV/BMD and automation remain available — but as targeted implementation on top of clear profit and data logic.

How it works

Four simple steps to your solution.

01

Free Consultation

30-minute video call. We analyze your store and identify the biggest opportunities.

02

Proposal & Timeline

You receive a clear proposal with a fixed price and realistic timeline — no hidden costs.

03

Implementation

We deliver everything within 1-4 weeks. You'll receive regular updates and can provide feedback along the way.

04

Ongoing Support

After launch, we continue to support you: monitoring, optimization and support included.

Our Team

Two e-commerce experts with one shared goal: making your online store more profitable.

Shiva Safaie

Shiva Safaie

E-Commerce Growth & Shopify

10 years of e-commerce experience as co-founder of TocoCare. Specializes in Shopify optimization, AI automation and data-driven unit economics.

LinkedIn
Raitis Steinbergs

Raitis Steinbergs

E-Commerce Integration & Shopify

6+ years of freelance e-commerce expertise. Built a multichannel setup generating €20M revenue in its first year as Head of Technology. Specialist in Shopify, ERP integration and marketplace automation.

LinkedIn

More than E-Commerce

Beyond online store optimization, we also help with digital visibility, marketing automation and process digitization.

Google Business Profile, websites for tradespeople, email marketing, CRM setup — all from a single source.

Discover All Services

Data Analytics

Your Data. Your Profit.

Real contribution margins per SKU, channel and campaign — with a central data warehouse that belongs to you. No black box, no guesswork.

Learn more

AI Automation

You know AI can accelerate your business. We show you where to start.

Custom AI workflows for content, accounting and customer service — no theory, just running systems.

Discover AI Workflows

Learn for free

Use AI meaningfully — with our learning modules.

Step by step, learn how AI works with your actual files and understands your project. No prior knowledge needed.

Explore Learning Modules

Ready for the next step?

Free 30-minute consultation — no strings attached, but concrete. Drop us a message in the chat and we'll look at where your store has the biggest potential.

Response within minutes — free & no obligation